Leland+ for MBA

Craft a Powerful Essay for Stanford GSB: What Matters Most & Why?

A GSB expert shows you how to plan and write one of the GSB's primary application essays: What Matters Most to You and Why?

Manage Your MBA Application Stress

As someone who works closely with dozens of MBA applicants every year, one of the biggest differentiators among successful candidates is their ability to manage anxiety from multiple angles. Recommender hasn't gotten back in two weeks? Not sure where to begin on essays? Have to take the GRE or GMAT again after a tough score? Read something on Reddit that made you feel you're destined for rejection? It's a lot. Tons of moving parts, some not entirely within your control. From start to finish, I've seen candidates struggle with everything from sleep to self-worth. But that doesn't have to be you. Taking on the part-time job of MBA applications doesn't mean you have to sacrifice your well-being. This is where functional research and getting a grip on our health can make a world of a difference. Partnering with Rachel—a Certified Health Coach and nutrition expert—to tackle my own health has given me a deeper understanding of how my body works, and how to make good choices. After we speak to the sources of our stress, Rachel will walk us through some key physical and behavioral signs we should be aware of, and targeted strategies to keeping you healthy during (and likely long after) your MBA apps are in. We're hoping to build this event into a long-term series, so this should be the first of many. Look forward to de-stressing with you, and hopefully having some fun too.

Managing MBA Application Stress (Deck)

Learn from the slides of a past event designed to help you think through the honest realities of the process and buckling down of it all, how to keep your health and life in the foreground even with a lot going on, and how to not think of your health like firewood in service of a work product.

Getting Into a Top MBA Program: Strategies for Success

An overview session covering key tactics for building a standout MBA application—from defining your story and choosing schools to optimizing each component for maximum impact.

Blank Page to Submitted: Step by Step Guide to Writing Your Personal Statement [8/20/2026] (Recording)

Writing an MBA personal statement can be challenging when you’re trying to turn your experiences and goals into a clear, compelling story. This session is designed for MBA applicants who want practical best practices for writing stronger essays and a better understanding of what makes a personal statement effective. Ben and Allie will walk through key principles for developing your story, structuring your essay, and strengthening your writing, with examples to show what these principles look like in practice. Attending live gives you the opportunity to bring your specific questions, whether you’re starting from a blank page or working through a particular school’s prompt, and get a direct response in the moment. Ben and Allie will share the advice and techniques they use when working with MBA applicants and, where helpful, walk through example essays to show how strong writing decisions come together. If you want practical guidance you can apply to your own essays, it’s worth joining live.

M7 Interview Series: Stanford

Stanford interviews are a pivotal step in the M7 admissions process, and thoughtful preparation can set you apart. This interview series is designed to help you approach your Stanford interview with confidence and clarity. You’ll learn how to structure strong answers, communicate your goals and values effectively, and handle common behavioral and fit questions. Whether you’re preparing for your first interview or refining your approach, you’ll leave with practical strategies to stand out.

Writing a Holistic Set of Kellogg Essays (Deck)

Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful Northwestern Kellogg admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Kellogg AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Kellogg's top-flight MBA program.

Ben L. (GSB Alum) Podcast Feature

Ben’s career has been anything but linear, from working at McKinsey helping prisons improve rehabilitation outcomes, to diving into politics, to supporting chess startups, his experiences are as diverse as they are fascinating. After struggling through the MBA application process himself, Ben became driven to help candidates craft powerful, authentic applications that truly reflect who they are. In this episode, Ben shares: How his varied career shaped his perspective on business school and beyond Why storytelling is the key to a standout MBA application How he helps candidates align their applications with their unique strengths and passions If you’re navigating the MBA application process, Ben’s insights will help you focus on what truly matters and make your story shine.

Live Mock MBA Interview

​In this workshop, you’ll experience what it’s really like to be in the MBA hot seat through a mock interview led by top Leland coaches Angela C. and Ben L. With years of experience coaching applicants into programs like Stanford GSB, HBS, and Wharton, they know exactly what admissions committees are looking for. ​You’ll practice tackling the toughest questions, get real-time feedback on your answers, and learn strategies to communicate with confidence and authenticity. Whether you’re preparing for your first interview or refining your approach for final rounds, this session will help you sharpen your skills and stand out in the competitive MBA admissions process.

The 2026 MBA Recommender Prep Packet

Everything your recommenders need to write standout MBA letters — outreach scripts, a school-by-school breakdown of every recommender question, a worked example, and the full 2026–27 Round 1/2/3 deadline table so nothing slips. From the coach behind 300+ M7 admits.

Writing a Holistic Set of HBS Essays

Your first-draft essays for Harvard Business School probably aren't what you think they are. Listen to two of Leland's top coaches help you see why, and more importantly, know how you can elevate them to a point where you can "go to school in the Boston area".